White-Label WordPress Maintenance for Agencies
Add a profitable WordPress maintenance service to your offering — without hiring a single developer.
Your clients’ sites stay healthy. Your brand stays front and center.
Marketing agencies grow by delivering results, not by managing plugin updates at midnight. WP Assist is the invisible engine behind your WordPress maintenance offering — you white-label our expertise, we do the work, your clients never know we exist.
No lock-in for you. No lock-in for your clients. Just clean, reliable WordPress maintenance under your name.
What White-Label WordPress Maintenance Means
When you partner with WP Assist as a reseller, you get:
- Your brand on everything — reports, dashboards, and communications carry your agency’s identity
- A dedicated technical team — experienced WordPress developers handling work you don’t want to do
- Scalable capacity — onboard 1 client or 50 without hiring
- Full client ownership — your client relationship stays yours, always. We never contact your clients directly, never pitch them, never poach them
- Complete transparency — you see everything we do, in real time
What’s Included
Core Maintenance
- Daily malware scans and automated threat removal
- Web Application Firewall (WAF) protection
- Automated and on-demand backups with off-site storage
- Plugin, theme, and WordPress core updates (tested before deployment)
- PHP version management and compatibility checks
- Uptime monitoring with instant alerts
Dedicated Developer Hours
Every subscription includes developer hours — not just maintenance, but actual improvements. Your clients get a living, evolving website, not just a patched one.
Compliance Services
GDPR, CCPA, PIPEDA, LGPD, and 5+ other privacy frameworks. Cookie consent management. Documentation support. We stay current so you don’t have to.
Branded Monthly Reports
Site health scores, security events, updates applied, performance metrics — delivered under your brand, ready to forward to clients or roll into your own reporting.
How It Works
Step 1 — Onboard a client in minutes Share site credentials via our secure portal. We audit the site and complete baseline security hardening within 24 hours.
Step 2 — We work, you deliver Your clients see your brand. We handle all the technical work behind the scenes on your schedule.
Step 3 — Scale without friction Add clients as you grow. No minimums, no penalties, no bureaucracy. You control the relationship.
Why Agencies Choose WP Assist
Your clients own their data — always
We never lock credentials, hold databases hostage, or create technical dependencies. If a client ever wants to move on, everything is theirs to take. This isn’t a policy — it’s a core belief.
Reseller margins that work
Our wholesale pricing gives you room to build profitable recurring revenue. What you charge your clients is your business.
Privacy compliance as a differentiator
Agencies that offer GDPR + PIPEDA + CCPA compliance alongside maintenance win more mandates. We cover 8+ frameworks and update as regulations evolve.
Multilingual
French, Spanish, English. Your clients’ markets are covered.
Frequently Asked Questions
Will my clients know you exist? No. Everything is white-labeled under your agency’s brand. We never contact your clients directly under any circumstances.
What if I want to stop working with WP Assist? Nothing dramatic. Your clients’ sites and all data remain fully in your hands. No retention mechanisms, no data holds, no exit fees. The value we deliver is why clients stay — not because we’ve made leaving hard.
Can I set my own pricing for clients? Completely. Our wholesale rates are your baseline. Many agencies mark up 40–80% to build a healthy recurring revenue line.
Do you offer SLAs? Yes. Response time and resolution SLAs are available to include in your client agreements. Contact us to discuss terms.
Ready to add WordPress maintenance to your service stack?
No long-term contracts. No setup fees. Just expertise delivered under your brand.
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